PainBalance® - Clinical Education
We are the agency of record for PainBalance®. Since its launch in 2009 PainBalance has been a leading clinical resource for pain management and a centerpiece of King Pharmaceutical’s strategy to be a responsible pain management company. We achieved 114 regulatory approvals in a highly regulated environment and PainBalance exceeded its traffic goal eight-fold in 2010.
PainBalance® - Misuse, Abuse and Diversion
We are the agency of record for PainBalance®. Since its launch in 2009 PainBalance has been a leading clinical resource for pain management and a centerpiece of King Pharmaceuticals' strategy to be a responsible pain management company. We achieved 114 regulatory approvals in a highly regulated environment and PainBalance exceeded its traffic goal eight-fold in 2010.
Actavis - Corporate Campaign
We are the agency of record for Actavis Pharmaceuticals, a manufacturer of high quality, low-cost generic products.
Actavis - Product Advertisitng
Our trade campaign showcases Actavis’ ability to produce complex specialty products and their strong pipeline of new products.
KADIAN - Patient and Caregiver Site
We managed KADIAN®’s Web assets, driving traffic 40% a year, each year, over the course of a four-year campaign with sites dedicated to serving the needs of KADIAN’s consumer and physician audiences.
KADIAN - Online Coupon
At a minimal cost our online coupon helped improve KADIAN coupon effectiveness by generating 16,568 downloads. The coupon program proved to be a success by increasing revenue by $15 million - a 10% increase in scripts - within six months of program launch.
KADIAN - Healthcare Professional Site
KADIAN’s healthcare professional site was designed to help physicians better understand the benefits and risks of the product’s unique extended release technology – with information, pain management tools and educational resources supporting the product’s formulation.
Healthways - Branding
We helped Healthways assimilate its portfolio of service offerings reposition as a wellness-focused company.
Healthways - Web Platform
Developing a dynamic site designed to engage each of Healthways’ six primary and four secondary audiences with timely, relevant content.
Alpharma - Branding
We managed Alpharma’s global Web assets to drive six years of growth, which helped them reposition from a top ten generic to a specialty pharmaceutical company, ultimately leading to their acquisition.
Alpharma - Web Platform
Our solution provided Alpharma with a branded Web platform of 40 global, Web intranet sites, managed by 80 global administrators in seven languages.